Project Title: Never Split the Difference by Chris Voss

Read This if you are Into: Negotiations & Entrepreneurship

Significance: It offers insights into high-stakes negotiation tactics from a former FBI hostage negotiator. The book emphasizes the importance of tactical empathy and active listening, allowing entrepreneurs to better understand and influence their counterparts. Voss introduces practical techniques like the "Mirroring" and "Labeling" strategies, which help in defusing tension and steering negotiations in your favor. The book also teaches the value of staying calm under pressure and being assertive without being confrontational, crucial skills in business dealings.

Personal Rating: 10/10. Absolute game changer. We won’t spoil anything, just read it.

To Buy Physical Copy: Amazon and most general local retailers

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